Victory+ is an American free ad-supported streaming television (FAST) sports network owned by Calgary-based A Parent Media Co. It officially launched in September 2024, ahead of the 2024–25 NHL season.

Victory+
Type of businessOver-the-top media service
FoundedJuly 9, 2024; 9 months ago (2024-07-09)
Headquarters,
U.S.
Area served
  • Canada
  • United States

(Each team's regional availability varies)

OwnerVictory Plus, Inc.
Founder(s)Neil Gruninger
Key peopleNeil Gruninger
Brad Alberts
Jason Walsh
IndustrySports broadcasting
ParentDallas Stars
A Parent Media Company
URLvictoryplus.com
RegistrationRequired
LaunchedSeptember 11, 2024; 7 months ago (2024-09-11)
Current statusActive

The service was first established in partnership with the Dallas Stars of the National Hockey League (NHL), offering in-market streaming of regional Stars games not broadcast by one of the NHL's national media partners, as well as other team-produced video content. The contract succeeded an agreement with Bally Sports Southwest, which was terminated as part of a restructuring by its parent company Diamond Sports Group.

Prior to its launch, Victory+ would expand beyond Dallas Stars content; it would also partner with the NHL's Anaheim Ducks to succeed a contract with Bally Sports West, and sub-licensed selected preseason—and later, regular season—games from the St. Louis Blues. In 2025, Victory+ became the streaming partner for the Texas Rangers' new Rangers Sports Network, and the service began to add non-regional content, including streaming agreements with Overtime and the Western Hockey League (WHL).

History

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On March 14, 2023, Diamond Sports Group, the parent company of the Dallas Stars' then-broadcaster Bally Sports Southwest (now FanDuel Sports Network Southwest), filed for chapter 11 bankruptcy.[1] In July 2024, as part of the company's restructuring process, Diamond filed a motion with the U.S. bankruptcy court to terminate the company's contract with the Dallas Stars.[2]

On July 7, 2024, the Stars subsequently announced a seven-year contract with Calgary-based A Parent Media Co. (APMC, who also owns children's video platform Kidoodle.TV, and is the streaming provider for the sports comedy troupe Dude Perfect)[3] to launch a free ad-supported streaming platform for the team's ancillary video content and regional games, known as Victory+, beginning in the 2024–25 season.[4][5][6] The name of the service comes from the Stars' team color of "Victory Green" (which is also the namesake of the team's mascot, Victor E. Green).[7]

In August 2024, Victory+ would add regional rights to a second NHL team—the Anaheim Ducks—under a two-year agreement; the team declined to renew its contract with Bally Sports West & SoCal. The team also reached a sublicensing agreement with Fox Television Stations to simulcast the games on KCOP-TV (with some games airing on parent Fox station KTTV-TV).[8][9][10]

The service officially launched on September 11, 2024. At launch, it was available to download on Android, Google TV, iOS, Roku, and Amazon Fire TV devices.[11] The same day, the Stars announced an agreement with Cumulus Media to stream the team's radio broadcaster KTCK The Ticket on Victory+.[12]

Programming

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Current regional broadcast rights

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National Hockey League

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Victory+ holds the regional rights to the Anaheim Ducks and Dallas Stars of the National Hockey League, airing all games not televised exclusively by the NHL's national media partners; the games stream for free within the teams' respective markets. Both teams previously had agreements with FanDuel Sports Network.[4][5][9] The Ducks also have a sublicensing agreement with Fox Television Stations to simulcast its regional broadcasts on KCOP-TV and KTTV in Los Angeles.[9] In March 2025, Victory+ reached a sublicensing agreement with Fox Television Stations to simulcast four Stars games on KDFI and KDFW through the remainder of the 2024–25 regular season.[13]

In September 2024, the St. Louis Blues announced that four of its five preseason games would stream on Victory+, with all but one of the broadcasts featuring the Blues' radio announcers. Regular season games would remain on FanDuel Sports Network Midwest.[14] Later, the Blues announced that three games would air on Victory+ and local Gray Media television stations through the remainder of the 2024–25 regular season.[15]

Rangers Sports Network

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On January 15, 2025, the Texas Rangers of Major League Baseball announced a multi-year agreement to stream its games on Victory+ beginning in the 2025 season via the team-owned Rangers Sports Network. Unlike Stars games, these games will require either the purchase of a paid subscription priced at $100 per-season,[16][17] or TV Everywhere authentication with a television provider that had reached an agreement to carry the games.[18][19]

Current national/international broadcast rights

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In February 2025, Victory+ announced an agreement with Overtime, adding non-exclusive rights to events from its Overtime Elite, OT Select, and OT7 leagues, and OTX boxing. It also reached a streaming agreement with the Major Arena Soccer League.[20][21]

In March 2025, Victory+ announced a streaming agreement with the Western Hockey League (WHL), a major junior hockey league operating in Western Canada and the U.S. Pacific Northwest; beginning with the 2025 playoffs (excluding the WHL finals), Victory+ will stream all WHL games worldwide, along with ancillary content such as classic games.[22][23]

Notable staff

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Current

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  • Dave Raymond - Rangers play by play
  • David Murphy - Rangers color commentator
  • Laura Stickells - Rangers field reporter
  • Jared Sandler - Rangers studio host
  • Mark McLemore - Rangers studio analyst

References

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  1. ^ "Diamond Sports Group Commences Voluntary Chapter 11 Proceedings to Strengthen Balance Sheet". Business Wire. March 14, 2023. Retrieved September 14, 2024.
  2. ^ Crupi, Anthony (July 5, 2024). "Stars' Local TV Deal Goes Supernova as Team and RSN Agree to Split". Sportico.com. Retrieved September 14, 2024.
  3. ^ Hale, James (October 12, 2023). "Dude Perfect gets its own streaming service". Tubefilter. Retrieved August 28, 2024.
  4. ^ a b Silverman, Alex (July 7, 2024). "Stars taking all local broadcasts to new ad-supported digital platform". Sports Business Journal. Retrieved August 29, 2024.
  5. ^ a b Assimakopoulos, Lia (July 12, 2024). "How APMC landed revolutionary deal to stream Dallas Stars games for free". The Dallas Morning News. Retrieved August 27, 2024.
  6. ^ Dachman, Jason (July 9, 2024). "Dallas Stars Depart Bally Sports; Launch New VICTORY+ Free DTC Ad-Supported Streaming Service". Sports Video Group. Retrieved August 27, 2024.
  7. ^ Osborne, Ryan (July 8, 2024). "Dallas Stars reach new TV agreement with free streaming service". WFAA. Tegna, Inc. Retrieved August 29, 2024.
  8. ^ "Anaheim Ducks will move local broadcasts from Bally to over-the-air channel and streaming". AP News. August 27, 2024. Retrieved September 14, 2024.
  9. ^ a b c Stephens, Eric (August 27, 2024). "Anaheim Ducks shift games away from Bally Sports, announce free streaming option". The Athletic. Retrieved August 27, 2024.
  10. ^ "Ducks Announce 2024-25 Television Schedule | Anaheim Ducks". www.nhl.com. September 30, 2024.
  11. ^ Assimakopoulos, Lia (September 11, 2024). "Stars announce official launch of Victory+ app where games will be streamed for free". The Dallas Morning News. Retrieved September 15, 2024.
  12. ^ "Sportsradio 96.7 FM/1310 AM The Ticket joins Victory+". Dallas Stars. September 11, 2024. Retrieved September 15, 2024.
  13. ^ Fullerton, Adam (March 13, 2025). "Dallas Stars games coming to FOX 4, More27". FOX 4. Retrieved March 19, 2025.
  14. ^ "Blues announce preseason streaming schedule | St. Louis Blues". www.nhl.com. September 20, 2024. Retrieved September 21, 2024.
  15. ^ "Blues to stream 3 upcoming games on Victory+". www.nhl.com. February 7, 2025. Retrieved February 7, 2025.
  16. ^ Grant, Evan (January 15, 2025). "Texas Rangers to join Dallas Stars on Victory+ for 2025 season, but it'll cost you". Dallas News. Retrieved January 15, 2025.
  17. ^ "Rangers announce multi-year streaming partnership with Victory+". MLB.com. Retrieved January 15, 2025.
  18. ^ Landry, Kennedi (January 28, 2025). "Rangers announce details for 2025 game TV broadcasts". MLB.com. Retrieved January 28, 2025.
  19. ^ "How to Watch the Rangers". MLB.com. Retrieved January 28, 2025.
  20. ^ "Overtime Creates Premium, Ad-Supported Streaming Experience on Victory+". Sports Video Group. February 21, 2025. Retrieved February 18, 2025.
  21. ^ "Playoff Berth, Positioning at Stake as Empire Faces Sockers Twice". Our Sports Central. March 21, 2025. Retrieved March 22, 2025.
  22. ^ Kierszenblat, Adam (March 20, 2025). "WHL & Victory+ Announce Historic New Streaming Deal". The Hockey News. Retrieved March 20, 2025.
  23. ^ Rocca, Taylor (March 20, 2025). "Victory+ and WHL come together on most comprehensive streaming deal in junior hockey history". Western Hockey League. Retrieved March 21, 2025.
  24. ^ "Ducks Announce 2024-25 Television Schedule | Anaheim Ducks". www.nhl.com. September 30, 2024.
  25. ^ "Dallas Stars announce 2024-25 regular-season broadcast schedule | Dallas Stars". www.nhl.com. September 10, 2024.
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